Leads are for Closers | What is your Conversion Ratio?
by Eliot Burdett | Published on - June 4, 2009
We all know the scene in Glengarry Glen Ross where Blake (Alec Baldwin) is talking to the reps. “These are the new leads. These are the Glengarry leads. And to you they’re gold, and you don’t get them. Why? Because to give them to you would be throwing them away. They’re for closers.” Most people