Skip to content
Default Image

Leads are for Closers | What is your Conversion Ratio?

by Eliot Burdett | Published on - June 4, 2009

We all know the scene in Glengarry Glen Ross where Blake (Alec Baldwin) is talking to the reps. “These are the new leads. These are the Glengarry leads. And to you they’re gold, and you don’t get them. Why? Because to give them to you would be throwing them away. They’re for closers.” Most people

Default Image

Tips for Selling in a Downturn

by Eliot Burdett | Published on - May 22, 2009

I received an email about marketing in a downturn, from inmedia, a PR firm focused on the high tech sector. The article is about marketing tactics, but there is some good advice in here about selling tactics: 10 tips for marketing in a downturn 4. If you have channel or other partners, consider pooling budgets

Default Image

80% of companies don’t measure ROI on sales training – Dave Stein

by Eliot Burdett | Published on - May 10, 2009

Selling Power Interview with Dave Stein discussing approaches to sales training. His company, ES Research, helps sales management and corporate training organizations evaluate, select and implement sales training and productivity improvement programs. Some interesting notes from the interview: US companies spend $4B per year on sales training only 20% of companies measure the effectiveness of

Default Image

Stop Hiring Poor-Performing Salespeople – guest post – Brian Jeffrey

by Eliot Burdett | Published on - May 6, 2009

  Our friend Brian Jeffrey, President of Salesforce Assessments, recently sent out this articles on hiring superior sales people and we thought you would be interested in reading it as well. ================ Nobody deliberately sets out to hire salespeople who can’t or won’t perform. But it happens, and it happens more than you might expect.

Default Image

Sales Powerhouse Presentation – Building a Sales Team that Delivers

by Eliot Burdett | Published on - April 28, 2009

Tuesday, I presented at Engage Selling’s third annual Powerhouse Sales Event and shared insights into building a winning sales team. Great turnout, sales managers from many sectors and some good questions from the audience. Here is a link to my presentation. –)) Build a Sales Team that Delivers relpost-thumb-wrapper Related posts Focus 360 Builds-First U.S.